why farmers value us


Transparent Billing
Additional Income
Real time Tracking & Monitoring
Digital Credit History
Access to Better Tech & Finance


Convenient Booking
On – Time Delivery
Flexibility to pay via different channels
Affordable Pay Per-Use Model
Convenient Billing Process

Current Stats

Figures that testify our growth



Village Covered


Total Number of Customers on Platform


No of Machinery Owners on Platform


YoY Growth


Hours of Work Done


I heard about farMart from one of my friends in the village. At first I was a little reluctant to try their service. However, when I was unable to find an agri-machinery, I tried ordering through farMart. FarMart provides a very quick and easy booking process and has all kinds of agri-machinery available. Now, I have used their service multiple times over the last few months and I really trust them.

Village- Malayan, Dist.- Saharanpur, Uttar Pradesh

Earlier it was very difficult to find agri-machinery. Although I would have the contact numbers of a few machinery owners from my village, but they were not reachable most of the time. Sometimes even after accepting a booking they would either make me wait at my farm for 1-2 hours or not show up at all. I have now used farMart multiple times for booking my agri-machinery. I no longer have to run after machinery owners. farMart always ensure that the machinery reaches on time andkeeps me updated.

Village- Salarpur, Dist.- Barabanki, Uttar Pradesh

I purchased a tractor worth INR 8 lakh on loan and joined a contractor for transporting cement andbricks. Since the contractor changed, my tractor was lying idle and not generating any income for the past 11 months. When I heard of farMart, I walked up to their regional office and requested to join their platform. The customer representative suggested me to purchase a rotavator. It has been a year since I joined farMart and I have not only recovered the cost of the equipment but also started making an alternate income.

Village- Gajiwala, Dist- Saharanpur, Uttar Pradesh

Media Mention

Who we are?


“farMart aims to be preferred agriculture service platform that: FARMERS recommend to each other, SERVICE PROVIDERS want to partner with Read More


“Har Kisan Ka Haq, Uske Khet Tak” –
To make farming financially rewarding and environmentally sustainable business by Read More

Our Team

Alekh Sanghera
Alekh SangheraCo-Founder and CEO
Alekh is a mechanical engineer by training and a former digital payments consultant. A sportsman at heart, Alekh nurtures strong sportsmanship and brings the same to the table! Here at farMart, Alekh is the go to man for fund raising process, supplier and customer acquisition and testing
payment solutions. Alekh enjoys traveling and playing soccer. He has travelled extensively across Europe, Sub-Saharan Africa and South Asia. Being a gourmand, Alekh is considered the repository when looking for a good time in the evening. Alekh’s philosophy as an #Agripreneur abhors mediocrity. He is often heard saying, “My greatest fear is being average!”.
Mehtab Hans
Mehtab HansCo-Founder, Product and Finance
Mehtab is a former Goldman Sachs Analyst with their risk division and was lastly employed with the National Institute of Public Finance and Policy (NIPFP) in the capacity of a policy consultant. Mehtab is the in-charge for finances and product building at farMart and has successfully managed dialogue with our VC partners. A wonk with economics as a forte, Mehtab is an adept basketball player and ensures to catch up on golf once a week. He is inspired by the life of Michael Jordan and lives by his noteworthy quote – Never say never, because limits, much like fear, are often just an illusion.
Lokesh Singh
Lokesh SinghCo-Founder & COO
Lokesh is a seasoned professional with 15+ years of managerial experience in microfinance and digital financial services for reputed companies such as SKS Microfinance, MicroSave and Naandi foundation. At farMart, Lokesh manages the operations, drafting SOPs and hiring of sales and local operations staff. Blissfully married with two kids for which he can’t be enough thankful to his wife. He thinks of himself to be an expert in many fields. He is more than a handy cook, passable singer, above average volleyball player, crazy movie buff, avid reader and an adrenaline junky. Like many other contradictions in his life, he never thought of himself to be a marketing guy buy has sold many things, among others water, vegetable, milk and milk products, financial products, digital financial services and off late agriculture equipment rental service. He dreams to retire to open an authentic rural home stay somewhere in Himachal Pradesh while also travelling to participate in theatre and lecture youngsters to keep dreaming.

How it Works




  • P2P
  • Urban-Rural
  • Improve for farmers


Payment channel get more

  • Credit
  • Addon
  • Business

Farmer Organization